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H0519..........................................................by EDUCATION
PARENTAL INFORMATION FUND - Adds to existing law to create the Parental
Information Fund in the state treasury; to provide for funds; to provide
for uses of moneys; to provide for administration of the fund; to create an
advisory committee; and to provide an annual report.
02/07 House intro - 1st rdg - to printing
02/08 Rpt prt - to Educ
03/02 Rpt out - rec d/p - to 2nd rdg
03/03 2nd rdg - to 3rd rdg
03/07 3rd rdg - FAILED - 19-46-5
AYES -- Bieter, Black, Boe, Chase, Cuddy, Henbest, Jaquet, Jones,
Judd, Meyer, Montgomery, Pomeroy, Ringo, Robison, Sellman, Shepherd,
Smylie, Stoicheff, Trail
NAYS -- Alltus, Barraclough(Barraclough), Barrett, Bell, Bruneel,
Callister, Campbell, Cheirrett, Clark, Crow, Deal, Denney, Ellsworth,
Field(13), Field(20), Gagner, Geddes, Gould, Hadley, Hammond,
Hansen(23), Hansen(29), Hornbeck, Kellogg, Kendell, Kunz, Lake,
Linford, Loertscher, Mader, McKague, Moss, Moyle, Pearce, Pischner,
Reynolds, Ridinger, Sali, Schaefer, Smith, Stevenson, Stone, Taylor,
Wheeler, Zimmermann, Mr Speaker
Absent and excused -- Kempton, Marley, Mortensen, Tilman, Wood
Floor Sponsors - Robison, Trail
Filed with Chief Clerk
H0519
|||| LEGISLATURE OF THE STATE OF IDAHO ||||
Fifty-fifth Legislature Second Regular Session - 2000
IN THE HOUSE OF REPRESENTATIVES
HOUSE BILL NO. 519
BY EDUCATION COMMITTEE
1 AN ACT
2 RELATING TO CHILDREN; AMENDING CHAPTER 60, TITLE 39, IDAHO CODE, BY THE ADDI-
3 TION OF A NEW SECTION 39-6009, IDAHO CODE, TO CREATE THE PARENTAL INFORMA-
4 TION FUND IN THE STATE TREASURY, TO PROVIDE FOR FUNDS, TO PROVIDE FOR USES
5 OF THE MONEYS, TO PROVIDE FOR ADMINISTRATION OF THE FUND, TO CREATE AN
6 ADVISORY COMMITTEE AND TO PROVIDE AN ANNUAL REPORT; AND PROVIDING AN
7 EFFECTIVE DATE.
8 Be It Enacted by the Legislature of the State of Idaho:
9 SECTION 1. That Chapter 60, Title 39, Idaho Code, be, and the same is
10 hereby amended by the addition thereto of a NEW SECTION, to be known and des-
11 ignated as Section 39-6009, Idaho Code, and to read as follows:
12 39-6009. PARENTAL INFORMATION FUND CREATED -- ADVISORY COMMITTEE. (1)
13 There is hereby created in the state treasury the parental information fund.
14 Moneys in the fund shall be used exclusively for the production and purchase
15 of radio and television advertising designed to advise parents or other
16 caregivers about nurturing practices that will help infants develop and
17 thrive. Moneys in the fund shall be comprised of appropriations, donations,
18 contributions, gifts or grants from any source for purposes consistent with
19 the provisions of this section. Moneys in the fund are subject to appropria-
20 tion to the state departments of education or health and welfare for expendi-
21 tures pursuant to the provisions of this section.
22 (2) The state board of education, the department of health and welfare or
23 other state agencies or entities may contribute funds to and seek grants from
24 the parental information fund.
25 (3) The department of health and welfare is charged with administration
26 of the parental information fund and is hereby authorized to enter into con-
27 tracts for the production of radio and television advertising messages and for
28 the purchase of broadcast time using moneys derived exclusively from the fund,
29 but no elected officer or candidate for elective office may participate in the
30 advertising. Broadcast time shall be purchased throughout the state, with the
31 extent and concentration of time to be determined by the population of the
32 area to be reached.
33 (4) There is hereby established the parental information fund advisory
34 committee. The committee shall be composed of four (4) members, two (2) mem-
35 bers to be appointed by the state superintendent of public instruction and two
36 (2) members to be appointed by the governor. The term of office for each com-
37 mittee member shall be two (2) years. Each member shall be a citizen of the
38 United States and a bona fide resident of this state. One (1) member appointed
39 by the superintendent of public instruction and one (1) member appointed by
40 the governor shall have knowledge about early childhood development. One (1)
41 member appointed by the superintendent of public instruction and one (1) mem-
42 ber appointed by the governor shall have experience in broadcast advertising.
43 Vacancies in any unexpired term shall be filled by the original appointing
2
1 authority for the remainder of the unexpired term. In the performance of their
2 official duties each committee member shall be compensated as provided in sec-
3 tion 59-509(b), Idaho Code.
4 (5) The committee shall prepare a yearly media message plan and shall
5 produce or review proposed messages.
6 (6) Neither the advisory committee members nor their employers may con-
7 tract for services to be paid with moneys from the parental information fund.
8 (7) The state department of health and welfare shall annually submit a
9 report to the governor and both houses of the legislature on the source of
10 moneys deposited into the fund and the purposes for which disbursements from
11 the fund have been made.
12 SECTION 2. This act shall be in full force and effect on and after July
13 1, 2000.
STATEMENT OF PURPOSE
RS 09544
This legislation would establish an account and a process for media
messages, aimed primarily at parents of young children, to give them information
that will help the brain development of infants. Current research shows that
parents who talk to their child, read to their child, give attention to their child, can
add as much as 25 to 30 per cent to the child's intelligence. This greatly enhances
the prospects for a child to do well in school and in life.
The most effective way to reach large numbers of Idaho parents is through
radio and television. Other efforts through hospitals and doctors can get childhood
development information to some parents. The messages need to get to large
numbers and information from other sources needs to be reinforced.
Research shows that children whose parents provide the attention and
stimulation to help them develop will have, later in life, lower rates of dropping
out, delinquency and crime. Effective prevention beginning at birth can reduce
public costs for remedial education, juvenile and adult corrections, welfare and
publicly supported health care.
This media program would be similar to existing state-sponsored programs
to reduce alcohol, drug and tobacco use among children and to reduce teen
pregnancy.
FISCAL IMPACT
There would be no fiscal impact for fiscal year 2001. For fiscal 2002 a legislative
appropriation would be required. An annual appropriation of $250,000 would
make it possible to reach most parents of children age zero to three years.
Contact: Rep. Donna Boe 332-1000
Sen. Lin Viffitworth 332-1 000
Rep. Tom Trail 332- 1 000
Rep. Ken Robison 332-1000
Sue Moore 342-4453
Bev Pressman 362-4828
STATEMENT OF PURPOSE/ FISCAL IMPACT H 519